With Google’s release of ChatGPT and Gemini (formerly known as Bard), AI content production tools have become much more widely available.
The application of AI tools has increased since then, particularly in creating AI content. We have reevaluated our first list of tools to road-test AI content generators and compare their output, drawing on an essay we authored before ChatGPT.
Examine post-ChatGPT AI content writers’ output to determine what works best for your company and stay abreast of the ever-evolving digital marketing scene.
How ChatGPT Is Transforming The Content Sector
OpenAI has pioneered large-scale language models and generative AI. GPT-3, which was released in May 2020, was a significant improvement in quality over its predecessor, GPT-2.
AI content writers started to get much better. As we mentioned in the previous version of this post, several content-generating tools yielded respectable outcomes.
Next, OpenAI introduced ChatGPT in November 2022, providing users with an intuitive Please keep in mind that there is a need for an interface to access GPT-3.5.
As a result, There were significant increases in both interest and adoption of generative AI applications. With 100 million users by the end of January 2023, ChatGPT was the fastest-growing app ever recorded. Except for Gemini, many of the tools on this list are based on GPT-3.5 or
How Artificial Intelligence Can Help With Content Marketing
A tool can only be as effective as the person using it.
It is possible to speed up content production and boost productivity with the help of generative AI. However, To obtain results, which is worth utilizing, you need to have someone.” with subject-matter expertise and strong writing skills in charge of the project.
Generative AI is a powerful tool that content marketers may use to expedite and simplify repetitive operations. In other words, marketing will increasingly incorporate artificial intelligence (AI) into its operations.
These are a few brief use-case examples, which are particular to content production and the viability or non-viability of generative AI.
Disadvantages of Using AI Content Writers
“The content production industry is transforming as AI-powered content writing tools become more prevalent.” more widely available.
Numerous websites have embraced artificial intelligence (AI) as a tool for mass production, while others are stepping up the caliber of human-written material in areas”Where AI-powered content producers fail to meet expectations.”l to meet expectations.”
The fields of Search Engine Optimization (SEO) and content production are undergoing significant disruption due to the use of generative AI. This has resulted in a negative reaction from the businesses that are likely to be affected by it. For instance, the New York Times has filed a lawsuit against Open AI for training its LLM on its content without their permission.
This indicates that concerns related to fair use, copyright, privacy, security, and bias remain unresolved at this time. It can lead to a disagreement over who owns the copyright and ownership of content produced by AI.
A Comparison of 10 AI Content Creation Tools
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ChatGPT:
Except for Gemini, ChatGPT is the platform that many other AI authors on this list are based around and provides a user-friendly interface to the robust GPT LLMs. ChatGPT has many more uses than only content production; its use case trials are published nearly every day. Over the past year, creating prompts has become increasingly popular as a skill. Moreover, ChatGPT offers GPTs, which are plugin tools with predefined functions. This is going To rapidly develop, similar to creating add-ons for Chrome, Sheets extensions, or templates. ChatGPT seems simple to use right out of the box, but creating customized and targeted prompts is difficult to achieve the greatest results.
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Gemini (former Bard)
A Large Language Model tool developed on the Gemini platform is called Gemini (Bard), from Google Deepmind. Comparable to ChatGPT, Gemini is an incredibly potent instrument with countless uses. There are many tools available to help with content generation, including those created by SEO experts and content producers. Among the most commonly used programs are ChatGPT and Gemini. Gemini offers a straightforward and intuitive design, making it easy to navigate and use. Gemini and ChatGPT have unique nuances in their output. Regular use of each tool maximizes benefits.
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Copy.ai
Templates for blogs, advertisements, sales, websites, and social media are available from Copy.ai. Additionally, translation into 25 languages is offered by the generator. Copy.ai is a platform that assures privacy as a top priority. It has a zero-retention data policy, which means that user inputs are never stored or used for training. This is particularly significant for companies that value confidentiality. Only language models that comply with this strict data policy are supported on the platform.
From a mere three-word phrase, the tool generated an extensive article on the given topic without any further instructions. Most of the people found it difficult to determine if this text was generated by a machine because of its high quality. It seems that the results have improved since our last test. However, it’s important to remember that the final product still needs to be created.
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HyperWrite
HyperWrite is a writing tool driven by artificial intelligence (AI) that promises to help with research, marketing copy creation, and overall writing and communication skills improvement. It provides a Chrome extension to make it easier to use on different websites. The output produced by Hyperwriter was very similar to what we were able to achieve directly in ChatGPT. The resemblance was too close to be a coincidence. HyperWrite uses the ChatGPT interface with a basic prompt on the text entered. There doesn’t seem to be any reason to choose this tool over ChatGPT based on our test results.
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Writesonic
Writesonic is a content generator powered by GPT-4, offering a vast library of templates and content ideas for various content types, including written content, blog posts, and product descriptions. During the free trial, most of the tools offered by Writesonic were unavailable.
During our testing, we found the article writing tool to be very user-friendly. The post generated by the tool was well-written. However, we must caution that the warnings mentioned earlier should be kept in mind. We acknowledge that testing the tool’s capabilities is an interesting exercise, but we would like to clarify that publishing the results of generative AI immediately goes against our internal policy. One of Writesonic’s distinctive features is its integration with Google Search for
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Jasper AI
According to Jasper AI, using its SEO-optimized material can help you write more quickly, overcome writer’s block, and rank higher. Experts in direct marketing and SEO were consulted to establish the AI generator’s content writing strategy. Jasper AI is a content marketing platform designed for teams, featuring a prompt library, a Chrome browser add-on, and a focus on brand voice.
It differentiates itself through its strong commitment to security and privacy, utilization of US-based data centers, and a policy that prohibits the use of user data to train external AI/ML models. The platform’s messaging also emphasizes using AI responsibly and protecting data with up-to-date security measures.
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Anyword
Anyword says it can create text that seems human. It presents itself as an advanced solution for businesses and marketers looking to increase the impact of their content. The tool’s messaging highlights how it sets itself apart by analyzing past content performance and producing results that complement the brand’s voice, target audience, and messaging efficacy.
Anyword offers a standard array of capabilities, including blog authoring, social media, meta descriptions, and ad text. It also provides the option to train unique AI models using the most successful campaigns a business has ever run. Like LongShot and Scalenut, the article generator offers options for titles and then generates a blog structure before producing the final product. Although the outcome makes sense, the language employed seems a little
The result makes sense, however, the language used occasionally feels a bit strange, much like ChatGPT does. While not the greatest product on this list, it’s also not the worst. Anyword provides a free seven-day trial, a basic package that costs $39 per month, a $349 commercial package, and enterprise solutions with customized pricing.
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Rytr
A 10K character monthly free plan, a $9/month “Saver” plan, and a $29/month “Unlimited” plan are the three monthly plans that Rytr offers.
Key Features: Detecting plagiarism. Integration with Shopify and WordPress. Supported in 30 languages.
Rytr is an AI writing assistant that promises to assist customers in swiftly and affordably producing high-quality material. Rytr supports over 30 languages and offers 40+ use cases and 20+ speech tones. We found the program to be very easy to use and produce results quickly. However, the output was AI-generated and not as well-written as other samples we examined. We appreciated the cute poem generator and other helpful features, but it could not produce natural-sounding content.
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Scalenut
The pricing tiers are as follows: an Essential plan for $19/month, a Growth plan for $39/month, a Pro plan for $75/month, and an Enterprise option with customized pricing.
Scalenut aims to integrate all SEO content creation procedures into a single software. Scalenut offers a unique set of features such as its Cruise Mode, which helps in creating SEO-optimized blogs. Its AI is constantly updated with the latest information, and it provides the ability to plan and execute full content marketing strategies with the help of AI.
The platform includes a traffic analyst, keyword planner, content writer, content optimizer, and marketing copywriter. Scalenut uses a process to provide titles and outlines for articles in the editor, which shares similarities with LongShot’s UI and tool. The content output itself was excellent and, similar to LongShot, hard to distinguish from stuff created by humans.
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LongShot
There is a free trial period, a $19/month “Pro” plan, a $49/month “Team” plan, and configurable pricing for larger needs. Built on a combination of GPT-3 and proprietary AI models, LongShot positions itself as an AI-powered long-form content assistant that distinguishes itself from acting as a substitute content writer.
The platform can support writing in eight different languages and offers a variety of features, including blog ideas, rephrasing, and keyword research. However, it’s crucial to conduct a thorough examination of any research or fact-checking claims made by AI tools. As of now, we haven’t come across any AI tool that we would be comfortable using for such purposes without first verifying the accuracy of the results. Before using LongShot to write an article, you need to select potential headlines from the list provided. Only then can the tool generate an article idea and final product.
Final Thoughts
A tool can supplement knowledge and skills, but it cannot replace them. With the use of AI, we can expect a significant increase in content creation, giving us more reason to be confident about the future. High-quality journalism demands original content consisting of facts, ideas, viewpoints, and insights to stand out.
We’re all trying to stay up with the rapid changes in AI, so make sure you utilize your judgment based on current advancements. Individuals like you bear the responsibility of preserving the human character and originality of published content.